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Saab 9-5 sedan epsilon 2 sedan releases redesign with clear look

Saab has released details of its new 9-5 flagship, a car crucial to the brand's success as an independent automaker under new ownership. Earlier this month, General Motors Co. reached a deal to sell Saab to Koenigsegg Group AB, a consortium of private investors that includes Koenigsegg Automotive AB, a tiny Swedish maker of $1 million supercars.

Saab targets customers' hearts, brains and wallets in North America

Saab executives said they're optimistic the struggling brand will be able to attract customers despite production stoppages at the company's Trollhaettan, Sweden, plant and cash flow problems. The Swedish automaker aims to target consumers and instill confidence with a grass-roots marketing campaign that focuses on the "heart, brain and wallet," Saab Cars North America President Tim Colbeck told reporters at Saab's North American headquarters in suburban Detroit on Thursday. Colbeck said the company must move away from selling vehicles based on price and focus more on making customers enthusiastic about driving Saab's vehicles.

Skoda Octavia wins 'everyday car' accolade

THE SKODA Octavia vRS has been awarded the ‘Best Everyday Car of the Year’ gong by a leading men’s lifestyle magazine. Judges on FHM’s panel were impressed by the hot Octavia’s interior space, family-friendly practicality, impressive performance and striking style. Its price also struck a chord, with an entry figure of £22,990 0n the road putting it well below less spacious alternatives.